The countdown for the reopening of school after long weeks on holidays has begun. It will soon be time to prepare backpacks, pencil boxes, books… and clothes! We must fill the cupboard with colour to welcome autumn.
This season, we want to sing the praises of Road Trips and the discoveries children make when they travel on 4 wheels with our AW19 campaign. A road trip is the best way children have of exploring and discovering the world with their own rules, at their own pace and listening to the music they please.
After an intense year full of early rising, classes and homework… you have earned some well-deserved and terrific holidays! It’s time to have fun, play, bathe and rest, but also to enjoy the best books while sunbathing or relaxing in the shade of a tree.
We, in boboli, want you to welcome summer in the best possible manner. We are certain you have been waiting long for this time of the year to wear your favourite models. Fashion is a part of our lives and it accompanies us on our most special occasions. So, here are some ideas to make you look irresistible this summer, like you had never ever imagined!
Just like George R. R. Martin said: “a reader lives a thousand lives before he dies. The man who never reads lives only once”. And truly, reading is one of the most important acts in life. Because of it we inform ourselves, we learn, we are entertained, our curiosity grows, and so does our knowledge, we get to know whole new worlds, we improve our memory… Without a doubt, this is the power and the magic of reading.